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September 11, 2025
Hyatt Regency San Francisco Airport
1333 Old Bayshore Highway

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What's on
Main stage
Exhibition and networking
September 11
September 11
September 11
08:00
Exhibition and networking
Networking breakfast & registration
See the details
09:00
Main stage
Chairperson opening remarks
See the details
09:15
Main stage
Panel | AI adoption: How to kickstart effective AI integration for marketers
Connie Chan Wang, SVP, Marketing, Headspace
Britney Bartlett, VP, Global Field Marketing, Cisco
Eric Keosky-Smith, Director, Strategic Digital Marketing, U-Haul
See the details
10:00
Main stage
Next-gen marketing: How GenAI and data are redefining growth
Damra Muminovic, Global Head of Marketing, Tata Consultancy Services
See the details
10:30
Main stage
Personalized marketing that's also efficient? Unlock both with AI as your strategic co-pilot
Khyati Srivastava, Senior Director, Marketing, VGS
See the details
11:00
Exhibition and networking
Coffee break
See the details
11:30
Main stage
Smart narratives: AI in visual and written storytelling
Jason Druss, Senior Product Marketing Manager, Video, Adobe
See the details
12:00
Main stage
Data-driven AI: Your marketing superpower
Sharif Karmally, VP, Product & Corporate Marketing, Atlan
See the details
12:30
Exhibition and networking
Lunch break
See the details
13:30
Exhibition and networking
Interactive roundtable discussions: Share challenges and find solutions
Tim Harris, Director, Global Content & Customer Marketing, Uniphore
Anjali Mehra, Former Sr Director, Growth Analytics & Data Science, DocuSign
Sharif Karmally, VP, Product & Corporate Marketing, Atlan
See the details
14:30
Main stage
Prompt engineering: Optimizing content creation and audience engagement with large language models
Ryan Oistacher, Director, Product Marketing, Netwrix Corporation
See the details
15:00
Exhibition and networking
Coffee break
See the details
15:30
Main stage
Pros and cons of out-of-the-box AI models from AI software vendors
Stephan Steiner, Former Global VP, Marketing Tech & Innovation Transformation, SAP
See the details
16:00
Main stage
Panel | From overwhelmed to optimized: Advancing your AI strategy to expert level
Avi Bhatnagar, VP, Demand Gen Marketing, ServiceChannel, a Fortive Brand
Tim Harris, Director, Global Content & Customer Marketing, Uniphore
Jennifer Sullivan, Chief Growth Officer, Hollywood Dialect Coach
See the details
16:45
Main stage
Chairperson closing remarks
See the details
17:00
Exhibition and networking
Happy hour - sponsored by Revenue Marketing Alliance
See the details
What's on
Main stage
Exhibition and networking
September 11
September 11
September 11
08:00
Exhibition and networking
Networking breakfast & registration
See the details
09:00
Main stage
Chairperson opening remarks
See the details
09:15
Main stage
Panel | AI adoption: How to kickstart effective AI integration for marketers
Connie Chan Wang, SVP, Marketing, Headspace
Britney Bartlett, VP, Global Field Marketing, Cisco
Eric Keosky-Smith, Director, Strategic Digital Marketing, U-Haul
See the details
10:00
Main stage
Next-gen marketing: How GenAI and data are redefining growth
Damra Muminovic, Global Head of Marketing, Tata Consultancy Services
See the details
10:30
Main stage
Personalized marketing that's also efficient? Unlock both with AI as your strategic co-pilot
Khyati Srivastava, Senior Director, Marketing, VGS
See the details
11:00
Exhibition and networking
Coffee break
See the details
11:30
Main stage
Smart narratives: AI in visual and written storytelling
Jason Druss, Senior Product Marketing Manager, Video, Adobe
See the details
12:00
Main stage
Data-driven AI: Your marketing superpower
Sharif Karmally, VP, Product & Corporate Marketing, Atlan
See the details
12:30
Exhibition and networking
Lunch break
See the details
13:30
Exhibition and networking
Interactive roundtable discussions: Share challenges and find solutions
Tim Harris, Director, Global Content & Customer Marketing, Uniphore
Anjali Mehra, Former Sr Director, Growth Analytics & Data Science, DocuSign
Sharif Karmally, VP, Product & Corporate Marketing, Atlan
See the details
14:30
Main stage
Prompt engineering: Optimizing content creation and audience engagement with large language models
Ryan Oistacher, Director, Product Marketing, Netwrix Corporation
See the details
15:00
Exhibition and networking
Coffee break
See the details
15:30
Main stage
Pros and cons of out-of-the-box AI models from AI software vendors
Stephan Steiner, Former Global VP, Marketing Tech & Innovation Transformation, SAP
See the details
16:00
Main stage
Panel | From overwhelmed to optimized: Advancing your AI strategy to expert level
Avi Bhatnagar, VP, Demand Gen Marketing, ServiceChannel, a Fortive Brand
Tim Harris, Director, Global Content & Customer Marketing, Uniphore
Jennifer Sullivan, Chief Growth Officer, Hollywood Dialect Coach
See the details
16:45
Main stage
Chairperson closing remarks
See the details
17:00
Exhibition and networking
Happy hour - sponsored by Revenue Marketing Alliance
See the details
What's on
Main stage
Exhibition and networking
September 11
September 11
September 11
08:00
Exhibition and networking
Networking breakfast & registration
See the details
09:00
Main stage
Chairperson opening remarks
See the details
09:15
Main stage
Panel | AI adoption: How to kickstart effective AI integration for marketers
Connie Chan Wang, SVP, Marketing, Headspace
Britney Bartlett, VP, Global Field Marketing, Cisco
Eric Keosky-Smith, Director, Strategic Digital Marketing, U-Haul
See the details
10:00
Main stage
Next-gen marketing: How GenAI and data are redefining growth
Damra Muminovic, Global Head of Marketing, Tata Consultancy Services
See the details
10:30
Main stage
Personalized marketing that's also efficient? Unlock both with AI as your strategic co-pilot
Khyati Srivastava, Senior Director, Marketing, VGS
See the details
11:00
Exhibition and networking
Coffee break
See the details
11:30
Main stage
Smart narratives: AI in visual and written storytelling
Jason Druss, Senior Product Marketing Manager, Video, Adobe
See the details
12:00
Main stage
Data-driven AI: Your marketing superpower
Sharif Karmally, VP, Product & Corporate Marketing, Atlan
See the details
12:30
Exhibition and networking
Lunch break
See the details
13:30
Exhibition and networking
Interactive roundtable discussions: Share challenges and find solutions
Tim Harris, Director, Global Content & Customer Marketing, Uniphore
Anjali Mehra, Former Sr Director, Growth Analytics & Data Science, DocuSign
Sharif Karmally, VP, Product & Corporate Marketing, Atlan
See the details
14:30
Main stage
Prompt engineering: Optimizing content creation and audience engagement with large language models
Ryan Oistacher, Director, Product Marketing, Netwrix Corporation
See the details
15:00
Exhibition and networking
Coffee break
See the details
15:30
Main stage
Pros and cons of out-of-the-box AI models from AI software vendors
Stephan Steiner, Former Global VP, Marketing Tech & Innovation Transformation, SAP
See the details
16:00
Main stage
Panel | From overwhelmed to optimized: Advancing your AI strategy to expert level
Avi Bhatnagar, VP, Demand Gen Marketing, ServiceChannel, a Fortive Brand
Tim Harris, Director, Global Content & Customer Marketing, Uniphore
Jennifer Sullivan, Chief Growth Officer, Hollywood Dialect Coach
See the details
16:45
Main stage
Chairperson closing remarks
See the details
17:00
Exhibition and networking
Happy hour - sponsored by Revenue Marketing Alliance
See the details

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