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Avi
Bhatnagar
VP, Demand Gen Marketing
ServiceChannel, a Fortive Brand
Revenue marketer with 20+ years of experience in B2B Marketing who thinks both strategically and analytically to help in the continued success of B2B Organizations. Democratic and empathetic leader managing full-stack marketing teams with deep expertise in ABM, PLG, Growth, and Demand Generation. Passionate about digital experiences and possesses the ability to drive the customer journey across the AAARRR funnel.
11 September 2025 16:00 - 16:45
Panel | From overwhelmed to optimized: Advancing your AI strategy to expert level
Join our expert panel as they delve into the transformative power of AI in marketing efficiency. Join us and gain insights into optimizing workflows and leveraging AI for strategic advantage, moving from overwhelmed to optimized in your marketing initiatives. Points of discussion: - Reducing workload through AI automation: Discover how AI can automate repetitive marketing tasks, freeing up time for strategic and creative initiatives - Empowering data-driven decision-making: Learn how AI analyzes vast amounts of data to provide actionable insights, enabling more informed and effective marketing strategies - Minimizing human error with AI precision: Understand how AI improves accuracy and consistency in marketing efforts, reducing the risk of errors and enhancing overall campaign performance - Integrating AI for holistic marketing efficiency: Explore how AI tools can be integrated across various marketing functions to create a cohesive and highly efficient workflow