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May 08, 2025
Hotel Indigo LA Downtown
899 Francisco St
Los Angeles

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agenda

Dive into your multi-track agenda to personalize your summit experience & make the most of your day.

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What's on
Brand Marketing Summit
Content Marketing Summit
Brand Marketing Summit
Brand Marketing Summit
08:00
Exhibition & networking
Networking breakfast & registration
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09:00
Brand Marketing Summit
Chairperson opening remarks
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09:15
Brand Marketing Summit
From big game to big wins: The brand marketing playbook behind Workday’s Super Bowl success
Erik Petersen, Senior Director, Global Brand Advertising & Media, Workday
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09:45
Brand Marketing Summit
From blank slate to brand success: Key lessons from building a brand from scratch
Sienna Qurik, CMO, Invisory
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10:15
Brand Marketing Summit
From cult favorite to category leader: The brand marketing formula behind Health-Ade’s success
Charlotte Mostaed, CMO, Health-Ade
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10:45
Exhibition & networking
Coffee break
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11:15
Brand Marketing Summit
From ghosted to GOAT: How brands can truly connect with Gen Z
Gary Rudman, President, GTR Consulting
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11:45
Brand Marketing Summit
Panel | Beyond growth: Building enduring brand alliances through multicultural marketing
Gerald Yarborough, VP, Brand Creative Marketing, CBS
DaLeyna Adkinson, Former Director, Marketing, Brand Heat & Culture, PUMA Group
Jairo Mendoza, Brand Marketing Specialist, Mercedes-AMG GmbH
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12:30
Exhibition & networking
Lunch break
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13:30
Brand Marketing Summit
Networking roundtables: Mastering the brand marketing landscape
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14:15
Brand Marketing Summit
The brand clarity framework™: Crafting brand narratives for engagement & loyalty
Chirag Nijjer, Global Keynote Speaker, ChiragSpeaks.com
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14:45
Exhibition & networking
Coffee break
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15:15
Brand Marketing Summit
Interactive workshop | Shaping the narrative: How content and brand marketing steer business direction
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16:00
Brand Marketing Summit
Interactive workshop | The content-brand-performance equation: How to align and measure what matters
Laura Morris, Global Head of Consumer PC Marketing, HP
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17:00
Exhibition & networking
Happy hour sponsored by Marketing Alliance
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Content Marketing Summit
09:15
Content Marketing Summit
Scaling your content strategy without burning out your team or budget
Ashley Litzenberger, Senior Director of Content & Product Marketing, Betterworks
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09:45
Content Marketing Summit
It's not you, it's them: Identify only the best influencers for your brand
Noah Broxmeyer, Director of Creator & Content Marketing, Capitol Records
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10:15
Content Marketing Summit
Unlocking the hidden value of self-service product documentation in content marketing
Scott Abel, President, The Content Wrangler
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11:15
Content Marketing Summit
Establishing trust through your audio & video content
Jeffrey Spencer, Director of Product & Content Marketing, Seclore
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11:45
Content Marketing Summit
Interactive roundtable discussions - Choose your topic & collaborate
Fiona Finn, Director of Product Marketing, Jane
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13:30
Content Marketing Summit
Storytelling for Titans: Crafting Narratives at Scale for Large Enterprises
Wallis Mills, Director of Marketing, AMD
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14:00
Content Marketing Summit
Fireside chat | Content marketing crystal ball: Industry trends & predictions
Ron Weber, Senior Director, Web & SEO, Actian
Mimi Okojie, Director of Content Strategy, Spurs Sports and Entertainment
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15:15
Content Marketing Summit
Interactive workshop | Shaping the narrative: How content and brand marketing steer business direction
See the details
16:00
Content Marketing Summit
Interactive workshop | The content-brand-performance equation: How to align and measure what matters
Laura Morris, Global Head of Consumer PC Marketing, HP
See the details
May 08, 2025
Hotel Indigo LA Downtown
Los Angeles

Brand Marketing Summit

One ticket.
Three summits.

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Testimonials
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Brand Marketing Summit

Ignite your brand's potential: Uncover cutting-edge strategies and actionable tactics from top brand marketing leaders.

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Content Marketing Summit

Discover future-proof content strategies and ways to scale content creation straight from the industry's leading innovators.

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#GTM25

Tackle challenges in executing GTM motions, from product launches to market expansions, all whilst exponentially growing your network.

Watch previous
summit highlights...

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Fireside chat | Brand power: How to drive revenue growth through effective branding

Santiago Sinisterra, Head Of Brand Marketing, Nuro.ai

Dawn Crew, CMO, Trulioo

Nailing your brand voice

Andrew Hamilton, Marketing Lead, Global Workplace Programs, Google

Get your ticket

for the summit

We’re bringing together top brand marketing leaders for a day of impactful learning, collaboration, and networking so you can:

- Unlock strategies to build stronger, purpose-driven brands that resonate with your audience.

- Explore the latest trends in AI, personalization, and influencer marketing and learn to shape the future of brand marketing.

- Connect with like-minded professionals to share ideas, solve challenges, and build valuable relationships.

Los Angeles

May 8, 2025

Secure your seat

Co-located with
Content Marketing Summit

Enhance your brand marketing efforts with insights from top content marketing professionals.

Take advantage of joint sessions and hands-on workshops that provide actionable insights across both fields.

Content Marketing Summit

Agenda

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