Jordan Baines is a seasoned marketing executive with more than 10 years of experience in analytics, performance marketing, and strategy. Currently serving as the Senior Director of Performance Marketing at Inkbox, he determines the company's paid media strategy across digital and social channels. Jordan makes liberal use of his employee discount, trying out new looks from Inkbox’s deep catalog of designs. In his spare time, he enjoys cooking, reading science fiction, riding bicycles, and traveling. He holds a MBA from Purdue University and was previously a founder/partner of a boutique agency catering to fashion and beauty brands.