David is a growth marketing leader with 10+ years of B2B experience. He currently leads demand generation at BlackLine, a top finance and accounting automation solutions provider. He was most recently responsible for revenue lifecycle marketing strategies—a shift that has empowered frontline marketing and sales teams to better understand, prioritize, and connect with their audience, moving accounts from targets into partners and, ultimately, customers. David's knack for delivering impactful messaging reinforces their position as a category leader.