Siara Nazir is an award-winning global marketer and media leader who has pioneered artificial intelligence (AI)-based strategies and solutions for marketing programs in the industry. She has led digital transformation for two Fortune 500 companies, and her growth hacking strategies have been featured in several industry publications like Forrester, DM News, and others. Siara is also a speaker at various industry conferences and podcasts, and she was most recently invited by The Wall Street Journal to speak at their inaugural Executive Forum on Artificial Intelligence. Siara was able to showcase an in-house-developed AI conversion accelerator that quadrupled conversions and doubled brand engagement at a recent MarTech conference. This innovation is not only a first for Autodesk but for the entire marketing industry. She has won several industry awards for her approach and vision on marketing and most recently was the recipient of the Equality Impact Award for women in tech.