Kavi Kardos is an altruistic SEO evangelist with nine years’ experience leading organic search strategy for industry-leading companies in entertainment, cybersecurity, education, and beyond. As Sr. Learning & Development Specialist and SEO Manager at Moz, she created Moz Academy’s Technical SEO Certification and contributed to Whiteboard Friday and the Professional's Guide to SEO. Kavi is currently SEO Director at Corporate Finance Institute and freelances as a strategy and management consultant for agencies and in-house teams. When she’s not obsessing over spreadsheets and site architecture diagrams, Kavi can be found hosting pub quizzes for Geeks Who Drink or watching baseball with a good beer in hand.